Polestar
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Adapt scores a touchdown with LEDskin®

Innovating is our thing. Whether it’s tradeshows, retail spaces, or live events, beMatrix does it all. In comes Adapt, a Swedish AV company, that took this philosophy to another level. Adapt has been using LEDskin® since it first came to market, so they knew how easily they could use the beMatrix system to get the perfect shots. Their project: creating a Superbowl commercial for Polestar’s new electric vehicle. With millions of people watching, they were able to create a stunning production that Polestar loved.

Adapt has been an early adopter of our LEDskin® technology, consistently using our panels since their introduction to the market. Setting the scene only took two days, eight people, and zero tools. The modular design of the LEDskin® frames meant Adapt could arrange the frames any way they needed, so all they had to focus on was getting the perfect shot. 

Polestar
Project info
Category
Event
Client
Adapt (SE)
Website
Fair
Polestar commercial