Discover our brand new brochure, laden with all the possibilities the beMatrix system has to offer. You will be happily introduced to the complete portfolio of the beMatrix product range: frames, different kinds of infills, accessories, lighting solutions, finishing options, inspiration for modular furniture etc.
beMatrix USA, the Atlanta based manufacturer of modular stand building systems and owned by Stefaan Decroos & Edwin Van der Vennet, is once again part of the rankings of the prestigious Inc. 5000 list.
The most promising companies of 34 European countries have been listed as the ‘Ones to watch’ by the organisers of the ‘European Business Awards’. Each nominee has delivered exceptional results in one of the 18 EBA categories and reflects the core values of the program: innovation, success and ethical business practices.
Working with beMatrix means that you can count on continuous support by a professional and experienced
team that synchronises its thinking with yours in all phases of your project.
It starts with the design: your drafts are translated into a technical 3D drawing, with detailed parts lists and clear assembly
drawings. We also make a render of the beMatrix structure, so you get a first impression of the possible end result.
There is a good reason why the beMatrix frame system, since its introduction 25 years ago, has remained untouched: to this day, the system still proves its worth thanks to its fast assembly and disassembly, seamless design and unlimited reusability. Some brands are just as clever: their design has been the same for decades, since that’s how consumers recognise them, they are timeless and solid to their core.
Making a mistake is what makes you human. You can learn from failures. And we all know that every cloud has a silver lining. These are just some of the well-meant bits of advice we use to try and help our family or someone close to us needing some support. But what if it really does go horribly wrong? When an innovative idea isn’t successful at all? Well, even the most genius but failed gadgets and ideas still deserve a warm home – that must have been Samuel West’s intention, conservator of ‘The Museum of Failure’.
During ICE Totally Gaming 2019, the annual gaming industry pinnacle of the UK, our bePartner • build Symbiosis was tasked
by IMG to transform a 420 m² hospitality area in ExCeL London into a Sports VIP lounge.
At the start of April, our bePartner · build Verel (NL) took care of stand building at the RoutIT Release event. This annual in-house customer event was held at RoutIT’s offices in Ede (NL).
Interview with Alexander Stragier – light artist
Bringing objects’ details to the forefront by adding a dimension of light. Not with spectacular effects, but with just some
subtle touches. That’s the basis of the artwork of Alexander Stragier (24) of Limen Visual (Roeselare, BE). We had a chat
with our home town’s promising visual artist.
Interview with Viking Grandin, founder/owner of Adapt – with subsidiaries in Stockholm (SE), Göteborg (SE) & New York (USA) – and one of the first to follow us in our LEDskin® adventure.
Apart from the versatile beMatrix frame system and its endless options, we are proud to present our iZi-range: modular furniture, such as bars, tables, displays and signage - the perfect ‘final touch’ to your stand.
The third edition of beMatrix’ inspiring magazine – boasting innovation, trends in the stand building and event industry as well as tips and tricks and unique behind the scenes access to the world of frames – just rolled off the press.
A perfectly finished stand is the end result of every little detail matching the next. Over the past year, our R&D department dedicated significant amounts of time and energy to perfecting the base plates used for additional stability or as a base to mount freestanding constructions.
Maggie Program is the non-profit department of DMOA architects, a forward-thinking architect and engineering firm based in Heverlee (BE). They deploy their specific know-how for small-scale construction projects, such as novel solutions to be used in remote areas or conflict zones, to help give people on the run in their own country access to health care, schooling and independence.
In addition to its own energy production via solar panels on the roofs of the 2 production sites in Roeselare (BE), it is now also consciously adopting green electricity via Eneco.
The beMatrix frame system allows for any kind of shape, contour or construction; anything is possible and feasible. Should a certain frame not be available in our standard portfolio, we will simply manufacture a made-to-measure solution.
After beMatrix UK, USA, Scandinavia and most recently beMatrix France, Belgian modular stand building systems manufacturer beMatrix now launches a new subsidiary in the Netherlands. Offering solid service is indeed becoming increasingly important in the fast evolving event and stand building industry. This new subsidiary will support both local and international stand builders with an extensive local stock of rental equipment, such as frames and LEDskin®.
Interview with Uwe Friebe, Manager at ‘Artist MesseService und Bau’ (Paderborn, Germany), one of the first ever beMatrix clients
The beMatrix modular stand building system continues to capture the heart of many. At ExhibitorLive, the annual place-to-be for stand builders and event industry professionals in Las Vegas (USA), beMatrix scored massively by scooping up the ‘Best of Show – Large Exhibits’ award.
The UK will be leaving the European Union on 29 March 2019. This will influence the way beMatrix conducts business & deliveries in the UK.
beMatrix is committed to sustainability, but then again, you probably already knew that.
ISE 2019 for beMatrix simply was the perfect occasion to reveal their most recent innovations in the LEDskin® product range to the AV market.
January 1st meant the launch of our new range of ECO pins, used to attach adjacent frames at the top and bottom, together with the ECO+ finishing and new type of hook and loop tape.
After beMatrix UK, USA & Scandinavia, beMatrix recently opened a new subsidiary in France, in the Paris region. Offering top service, as well as being innovative, is indeed becoming increasingly crucial in the ever changing event and stand building industry.
Amateurs of anything on two and four wheels for sure had a ball during the 97th Brussels Motor Show, which took place from January 18th to 27th, 2019. Once again, beMatrix definitely was in the driving seat during this edition!
The second edition of beMatrix’ inspiring magazine – boasting innovation, trends in the stand building and event industry as well as tips and tricks and unique behind the scenes access to the world of frames – just rolled off the press.
At beMatrix, manufacturer of modular solutions for stand building, events and displays, we adore sports. Not only do we organise many initiatives internally, but we also decided to enter into several sports related partnerships.
We are living in a world of continuous change. Our R&D team therefore works daily on product and process optimisation while always bearing the ecological footprint in mind.
Launching beMatrix in 2004 meant a giant leap for CEOs Stefaan and Edwin. To celebrate this anniversary, they were invited to again take a leap together, this time literally.
beMatrix has committed to support the forestation project of nature domain Ganzeveld in Aalter (Belgium) by sponsoring one square meter of trees for every five aluminium frames sold. The result: in 2018, the Ganzeveld will be expanded by 16,000 m² of trees!
The beMatrix frame system perfectly blends modularity and detailed customisation. First you build the frame, then you focus on the infills. Our systems offer a solution for any kind of construction. Your options using the beMatrix frame system are virtually endless!
Interview with the pioneer of the original frame system with big holes
In Germany, the number of rental projects has been growing steadily for a while now. In order to guarantee optimum service, we decided to add a new location for lease material.
Innovation in technology never stops at beMatrix! Take our recent SAM light upgrade for instance, quick and easy to mount on the beMatrix frames.
The biennial international Offshore Northern Seas exhibition in Stavanger (Norway) proved to be a huge success. Not just for Norway and the efforts towards sustainability in the oil industry, for beMatrix just as much.
beMatrix, trendsetter in the ever evolving stand building industry
Sustainability and ecology are intertwined with the beMatrix DNA. beMatrix’ success recipe indeed balances intelligently between tradition and innovation, always retaining that focus on sustainability and ecology.
The beMatrix reference book is a bundled collection of beautiful and creative references of customers worldwide.
On Tuesday 10 July, beMatrix was delighted to welcome the mayor of Roeselare, Kris Declercq, and the Polish ambassador, Artur Orzechowski. After all, Roeselare is one of the Flemish cities with the largest Polish community. Next to visiting beMatrix, the ambassador seized the opportunity to visit some other leading companies in and around Roeselare, such as Soubry and the REO auction. In the late afternoon, there was also a visit to the graves of Polish Maczek soldiers who liberated Roeselare from the Second World War in September 1944.
The Chinese government is taking huge efforts to make our planet a little bit more sustainable. Also in the stand building industry they are trying to impose measures.
beMatrix is extremely concerned and wants to reach out and give a helping hand with its frame system.
beMatrix is currently showcasing the newest technologies and products for modular stand building by hosting a roadshow in Europe.
Hands-on training, fun & sport united at the beMatrix Academy Tour!
For the 17th time, Flanders Investment & Trade (FIT) will name the ‘Leeuw van de Export’ laureate. This award is a true accolade for all businesses booking great export successes.
During the first jury elimination stage, just 6 export success cases were selected from all entries. Those six nominees were announced mid-June, at the FIT Export Fair, by Flemish Minister-President Geert Bourgeois. beMatrix was nominated in the category ‘small and mid-sized companies’.
To give better insight into our world, we created an inspirational magazine combining innovation, lifestyle, tips & tricks and a unique look behind the frames of beMatrix.
The pinnacle of 2018 was the mid-June ‘25 years of frame’ event in Roeselare (BE). On Thursday evening June 14th, 500 guests – all stakeholders (clients, suppliers, relations) – were invited to a unique event at beMatrix HQ in Roeselare (BE).
Our roadshow truck has arrived in Paris (Longjumeau) for the next mobile beMatrix Academy. Kick-off training sessions at 10AM & 1PM. Soyez le bienvenu!
Full attention during our roadshow training 'beMatrix Academy Tour' in Utrecht!
Roeselare (BE) – Last Wednesday, beMatrix, world player in the niche market of modular stand building, was named winner of the European Business Award (category: turnover to 25 million €) during the grand European final in Warsaw, Poland. In the 11 years the European Business Awards exist, beMatrix is the first Belgian business to grab gold, which is unique!
The wrapping of the truck has started! A meticulous job that is not cut out for everybody!
beMatrix, manufacturer of modular aluminium exhibit systems, invited its top customers – members of the bePartner Program - to a 2-day seminar at the beginning of May (May 2nd and 3rd).
The future & distribution of the framework system was discussed in all its facets in an open discussion, coupled with inspiration sessions related to the event and exhibit industry. This year the Intercontinental Days took place in the new offices, production, and training facilities of beMatrix USA in Norcross, Atlanta (USA).
From June 15th until July 6th the beMatrix Academy Tour travels through Europe. The beMatrix truck will stop at unique, strategic locations to introduce customers and prospects to the innovative frame system for stand building, events, pop-up stores…
After years of travelling there and back, Kenny Belaey has now set his heart on making it in the States. The world famous trial biker already shot to fame because of several NBA shows and media gigs, but this time he is chasing a real breakthrough in the US. In doing so, the Belgian nine-time world champion gets some help from an unexpected ally.
In order to make this happen, beMatrix is building a worldwide bePartner network, offering full-service support during the design, assembly and finishing process of your stand. The partners in this network have been carefully selected based on important criteria, receive training on a regular basis in several subjects and will go through an annual review cycle.
From Thursday 22 February to Sunday 4 March 2018, BATIBOUW – the biggest Belgian trade fair for construction, renovation and home improvement – opened its doors again at Brussels Expo.
beMatrix was named one of 9 National Winners from 64 businesses representing the ‘Ones to Watch’-list in Belgium at an exclusive event held at the British Residence in Brussels for The European Business Awards, Europe’s largest business competition.
In January beMatrix was nominated in the ‘One’s to watch’ list of 64 Belgian companies for the European Business Awards – category: ‘The Business of the Year Award with Turnover of €0-25m’.
beMatrix wins this year’s iF DESIGN AWARD, a world-renowned design prize. The winning product, LEDskin®, won in the discipline: Product, in the public/retail category. Each year, the world’s oldest independent design organization, Hannover-based iF International Forum Design GmbH, organizes the iF DESIGN AWARD.
From February 6-9, beMatrix was present at the international meeting point for the AV sector: Integrated Systems Europe (ISE), in Amsterdam. This was also the moment to launch some exciting novelties in the LEDskin® range.
2018 will mark the 25th year stand builders have been able to build their stands with the modular ‘original frame system with big holes’.
It were exciting days for car & motorcycle fans during the 96th car/motor show in Brussels Expo from Friday, 12 until Sunday, 21 January 2018. beMatrix, the modular manufacturer of stand building solutions from Roeselare was again highly visible at this edition!
beMatrix HQ (Roeselare, BE) gets full acquisition of the shares of its US Division.
The European Business Awards organisation announced its latest ‘Ones to watch’ list on Thursday, 12 December, which included the best companies in 34 European countries.
Two leading companies in the events sector, beMatrix (Belgium) and Messekompaniet (Norway), have started a joint venture to offer a total solution joining their unique toolless systems - beMatrix’ frame systems and Sento Magnum’s Double Deck system - to literally take your stand to a higher level.
The first edition of the ‘Exhibition News Elite Awards’ took place in The Porter Tun at The Brewery, London (UK) on Wednesday 20 December, 2017. The ENEAs have been launched, in response to market feedback, to offer the supplier market an awards of their own.
These days of training, information exchange, networking and entertainment were the perfect mix for our international guests.
Relive this successful Winter Academy in the aftermovie.
The stand of Jet Import – known as importer of international brands such as Red Bull, Fever Tree, Sol & Desperados – was once again one of the main attraction at one of the most prestigious fairs in the hospitality industry in Belgium, i.e. Horeca Expo in Flanders Expo (Ghent).
Extraordinary application of beMatrix LEDskin®, built in 360° configuration for the exhibition "What's on the plate - What children eat" at the Fotografiska Museum in Stockholm.
For Interzum 2017 in Cologne, Lamitech requested Colombian stand builder IntegraDesign to create a modern stand that looks customized, but is very practical to install their products at the same time. In order to assist them in this international adventure, they have appealed to the Slovenian stand builder Leseno.
We are proud to announce that beMatrix USA has earned the position of 1580 on the 2017 Inc. 5000 list.
LEDskin® has clearly impressed the jury of ‘Designregio Kortrijk’ (Belgium). Thanks to the innovative power of the LEDskin®, beMatrix will be rewarded with the DesignX50 LABEL and a place in the DesignX50 book (No. 6) for the second time. In 2015, the b62® frame system was already awarded this recognition.
For the Planet B party, beMatrix created this swinging DJ booth. The LEDskin® cabinets and beMatrix frames were combined to create a dynamic stand.
Halfway through June we welcomed almost 200 clients from as many as 18 different countries to our head offices in Roeselare (Belgium) for our Academy and Masterclass, a real top edition!
From May 15 until July 7, 2017 maintenance works will be carried out on the R32 at the E403 exit complex no. 8 Roeselare-Beveren. However, beMatrix remains perfectly accessible!
It's with enormous pride that we can officially announce that our revolutionary LEDskin® was awarded the prestigious Red Dot Award: Product Design 2017!
Euroshop 2017 was a great success! From Sunday 5 March until Thursday 9 March we welcomed more than 1.000 people from 66 different countries on our stand!
beMatrix will be present at Euroshop 2017, which takes place in Düsseldorf from Sunday 5 March until Thursday 9 March 2017. We kindly invite you to our stand so you can find out more about our unique, modular, fast building and lightweight frame system. You can find us in hall 5, stand H02-H04.
Our new showroom is a dynamic and modular place, where movement and experience are the key elements. Customers can discover our products, stand builders can bring their clients to visit, there are different meeting rooms and small constructions can easily be tested in our demonstration area.
The first edition of our bePartner Printer Days was a great success. During this two-day conference, printers in textiles and panels from all over the world got the unique opportunity to represent their company and to discover the advantages of the bePartner program.
During these last two weeks we welcomed over 150 clients from 12 different countries from around the world during our beMatrix Academy and Masterclass.
We look back on a first successful edition of our beMatrix Intercontinental Days. During these informative days, we welcomed a select group of customers from around the world who came to visit our beMatrix headquarters in Belgium.
Register now for the next beMatrix training on December 13 and 14, 2016!
During a stimulating symposium with industry colleagues we aim to provide you with a better understanding of our unique frame system and all its applications in a practical and efficient way.
Visit our stand E12-F13 during the exhibition Heavent Paris, from 15 until 17 November 2016.
Seven beManiacs took up a daring challenge on 19 and 20 August for a good cause: they participated on foot and by bike in "Climbing for life" in Les 2 Alpes, France.
How to impress an exhibitor? It is not an easy task, we know. Especially the visual aspect is becoming extremely important.
For this beMatrix offers a new solution: to help you in this process beMatrix organises free virtual reality training.
From Thursday, July 21 until Friday, August 5, 2016, beMatrix will be closed for the summer holidays.
With our batteries fully recharged, we will be at your service again on Monday, August 8, 2016.
We’d like to thank all sports fans for their participation in the beMatrix auction! With this action we raised up to 2000 Euros for charity.
Our training program is in full expansion.
The two Academy days were followed by our brand new Masterclass, that was fully booked in no time.
On Tuesday, May 10, beMatrix welcomed Kris Declercq, the new mayor of Roeselare, along with a lot of entrepreneurs from the region.
beMatrix is proud to be voted the best system manufacturer in the USA!
During the Red Diamond Congress Gala on April 27, 2016, we received the award for “Best Exhibit Systems Manufacturer”.
2016 is the year of the Virtual Reality. A new way for you and your client to literally enter a 3D environment!
beMatrix has developed a special tool, that allows you to easily create 360° images. These can be viewed using a web browser or a virtual reality headset. Have a look and experience the VR yourself!
From 29 February until the end of May road works take place in the Wijnendalestraat. As a result, the intersection Wijnendalestraat / Industrieweg is closed. However, beMatrix is still perfectly accessible!
The glory days were back for the car lovers. More than 555,000 people visited this year's Motor Show in Brussels Expo. Not only cars but also the unique beMatrix structures were fully represented. no less than one quarter of all the exhibition stands were built in beMatrix frames.
Date : February 29 - March 2, 2016
Location : Mandalay Bay Convention Center, Las Vegas, USA
Booth n° : 1277
Info : http://www.exhibitoronline.com/live/2016
We are delighted to announce that beMatrix won the Award "Company of the year 2015" in Roeselare, our hometown and business centre of West-Flanders.
By annual tradition, beMatrix donated the budget for the year-end gifts of 2015 to charity.
This year, money was raised for the Warriors project, of which our sales colleague Lynn Persyn is an ambassador.